First edition of the A Week of Vacation campaign exceeds expectations

The project was initiated by the Croatian Ministry of Tourism and Sports, in association with Croatian Tourist Board. The goal of the campaign was to encourage tourists, especially domestic, to visit some of the most popular attractions in the country. The promotional campaign took place from 16-25th October. Numerous citizens and tourists got an opportunity to save 50 percent of the usual ticket prices for some of the must-see attractions. A total of 424 offers were available. Some of them included national parks, museums, islands, nature parks, as well as private accommodation and hotels.

National parks saw the most amount of visitors, which is a good sign that people tend to stay in open areas and be physically active. The Ministry thanked everyone for their interest in Croatian attractions. They stated their satisfaction with the response from both tourists and owners of the tourist facilities. The campaign was started in challenging times, but nevertheless it still managed to bring a lot of attention to the country’s natural beauties. Plitvice Lakes National Park was the most visited tourist attraction, with over 30.000 people in the span of 10 days. Tickets were extremely cheap, especially when compared to the prices in the peak of the season. National Parks Krka and Sjeverni Velebit also saw a significant increase in traffic, with 2700 and 500 tickets sold, respectively. Biokovo Nature Park sold about 3000 tickets, while one of the most popular attractions was the new Biokovo Skywalk Observatory. 

As for the Croatian islands, some of the offers included organized trips to several islands, as well as bike tours on Hvar and discounted tickets to Nature park on Lastovo and Mljet national park. Some of the largest transport companies also offered discounted tickets, most notably Jadrolinija, which had discounts for 2 of their ferry routes.

Source: Morski.hr