Mali Losinj and Cres towns signed an agreement on cooperation between tourist boards

The guests perceive the Croatian islands Cres and island Losinj as one destination, which was recognized by the cities of Cres and Mali Losinj, and today on behalf of the tourist boards of Mali Losinj and Cres the presidents Ana Kučić and Kristijan Jurjako signed a cooperation agreement in the presence of the directors of the two tourist boards Dalibor Cvitković and Sanja Zivanovic. With this document, they announced the continuation of joint activities with the aim of further development of tourism.

I welcome today’s informal association of the tourist boards of Mali Losinj and Cres. I am convinced that by working together we have the opportunity to better position ourselves on the market and develop projects that will stimulate the overall economic development of our archipelago, which is extremely important in these challenging times. We have excellent cooperation with Cres and we hope that this agreement will produce many good projects for the development of our islands, but most importantly, that it will improve the quality of life of its inhabitants.

Ana Kučić

The Cres Tourist Board and the Mali Losinj Tourist Board are currently implementing a unique Tourism Development Master Plan which defines long-term visions, growth goals and a framework for developing a competitive tourism strategy that will contribute to improving the quality of life and creating new development cycles.

The vision of tourism in Mali Losinj and Cres is defined in cooperation with key destination stakeholders and is based on three main pillars – sun and sea, a tourist product that currently generates the largest share of tourist traffic, then active vacation as a primary tourist product in the pre- and postseason. These represent the essence of the experience of health tourism and Wellness & Spa program in the destination.

The master plan predicts that Mali Losinj and Cres will approach the valorization of currently unused resources and interpret them in an innovative and modern way. They also predict that the principle of sustainability will be applied through all development activities with the aim of preserving the natural environment and quality of life.

Tourist boards have jointly developed a strategy for the development of tourism in our archipelago, so informal association is just a logical continuation of cooperation. The joint development of a strategy is a kind of engagement of our tourism and this is an association of marriage. The synergy that will result in this tourist marriage will contribute to the recognition of our archipelago as a unique tourist destination with many special features of Cres and Losinj, from Tramuntana in the north to Ilovik in the south.

Kristijan Jurjako

The towns of Cres and Mali Losinj have been cooperating at all levels for years, have joint utility companies, a development agency and cooperate on numerous projects, so informal association of tourist boards is a logical sequence of cooperation, Kučić and Jurjako agree.

Source: Otoci.net